Masina Diamonds: Sentimentalist wedding dress. Bride and groom, lace gown.

The Sentimentalist

The Sentimentalist is a designer and vintage bridal shop in Atlanta’s Westside neighborhood. We are a small, family-owned business that strives to offer a unique collection, beautiful space, and low-pressure, high-customer service experience. We work with small, independent North American designers who tend toward a vintage, bohemian, and slightly alternative aesthetic.
About the Author
Rustin Yasavolian, CEO of Masina Diamonds

Rustin Yasavolian

CEO & Second-Generation Jeweler

Rustin grew up in the Masina showroom, learning the art of fine jewelry from the family that started it all in 1984. Today he leads Masina Diamonds with the same warmth, honesty, and personal touch — helping couples design rings that feel as meaningful as the moments they mark. Every piece begins with a conversation, and Rustin is always happy to start one.

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