Our Story

A Rich History of Engagement Rings Since 1984

Masina Diamonds has been one of the premier jewelry stores in Americas Mart in Atlanta, Georgia since 1984. Matt and Sina have been creating the finest custom-designed jewelry and engagement rings in Atlanta for over three decades. After 35 years of excellence, their son Rus is now taking over to continue to set the highest standards for fine jewelry.

Setting the Standard

What started as a humble showroom in the Atlanta Apparel Mart in 1984, Masina Diamonds is now one of the top rated jewelry stores on Americas Mart fine jewelry floor. Being voted one of the best jewelry stores in Atlanta, Masina, a certified member of the GIA, has an excellent excellent reputation and is a distinguished leader in the custom jewelry business. Specializing in custom jewelry is Masina’s core competency. We have designed many specialized pieces for clients, and no piece is too small or too complex for our highly skilled staff. Masina’s staff is well trained to answer all of your diamond questions. With hundreds of custom ring settings and loose diamonds on hand, we are confident that we can help you find the stone and setting that is right for you. Contact us today for a design consultation or to view our large inventory of engagement rings!

Our Philosophy

For over 35 years, we have put our customers ahead of all else. We promise to be transparent throughout the purchasing process, hardworking & quality oriented even if we make less money. Our goal is to earn your trust & respect for years to come. We are not a commercial retail store; we are a family of expert jewelers that specialize in custom-designed pieces that won’t be seen anywhere else.

The Masina Diamonds Guarantee

We stand behind our products with industry-leading Diamond Certification, secure delivery, and lifetime guarantees. Learn more about our guarantees.

Meet the team

Although she is the newest team member, don't be fooled. Dezarae has an extensive history in the wedding industry as a wedding planner. Organized and timely, Dezarae never misses a deadline when it comes to creating the perfect engagement ring!

Dezarae Rogers
Fine Jewelry Consultant

With a background in interior design, Mae has an exquisite eye for design. She has been creating custom jewelry at Masina Diamonds for over 20+ years, helping hundreds of couples create their dream engagement ring. "I never have to work because I love what I do."

Mae
Manager

"Rustin was SO unbelievably helpful in getting my engagement ring made! I’ve gotten SO many compliments and I can’t stop staring!!" - Amy T.

Rus Yasavolian
CEO

"Star was incredible to work with from beginning to end - she answered all our many questions and made us feel so comfortable." -Lindsay G.

Star Yasavolian
Fine Jewelry Consultant

Quality Customer Support

Masina Diamonds has become known as one of the best jewelry stores in Atlanta, not just because of our wide selection of loose diamond inventory but because of the quality and care we show each client. We strive to provide excellent customer service because seeing you happy makes us happy.

GIA-Graded Diamonds

Here at Masina Diamonds we are very meticulous when it comes to choosing the highest quality diamonds for our clients. We work very closely with the Gemological Institute of America to make sure our clients receive diamonds that have been graded accurately.

Secure Delivery

All out of state purchases on items over $500 are shipped and insured via 2-day FedEx shipping. You don’t have to wait long to enjoy your jewelry!

A Lifetime Guarantee

We stand behind our jewelry and craftsmanship 100%. Our warranty covers any defects in craftsmanship as long as the item has been well maintained.

FAQs

Absolutely! We offer both virtual and in-person consultations to help you find the perfect engagement ring in Atlanta. Whether you'd like to view our collection or discuss a custom design, we're here to guide you. We'll teach you what to look for in a diamond and provide expert advice in a relaxed, welcoming atmosphere. As a family-run business, we pride ourselves on personalized service.

We offer a wide selection of GIA-certified diamonds in all shapes, sizes, colors, and clarities. We are committed to ethical sourcing, so you can feel confident that your diamond is conflict-free.

Yes, we do! We love helping our clients bring their dream ring to life. We offer both virtual and in-person design consultations where you can collaborate with our experts to create a one-of-a-kind engagement ring.

Yes, we understand that purchasing an engagement ring is a significant investment. We offer financing through Wells Fargo and also provide a convenient "Shop Pay" feature on our website, allowing you to split your purchase into smaller, more manageable payments.

Yes, we offer appraisal services for all types of jewelry, including engagement rings. Our experienced appraisers will provide you with a detailed and accurate assessment of your piece right here in Atlanta, GA.

To keep your diamond sparkling, we recommend our specially formulated jewelry cleaning kit. You can also find helpful tips and tricks in our blog post

Yes, we exclusively sell conflict-free diamonds. This means our diamonds are sourced from legitimate sources and are not involved in funding unethical practices. We're committed to providing our clients with beautiful and ethically sourced diamonds.